Chongqing’s “cars going to the countryside” policy, which has received widespread attention, is finally clear: On the morning of the 31st, the Chongqing Municipal Government held a teleconference on the home appliance vehicle project, which decided to produce 1.6-liter and below-displacement minibuses and light-weight vehicles in the administrative area of ​​Chongqing. The mini-load truck shall be subsidized at 6% of the purchase price of the purchased automobile, and the maximum shall not exceed 3,000 yuan. On the afternoon of the same day, Changan Group publicly stated that Changan Group will subsidize 4% of related models, and the joint subsidy between government and enterprises will reach “10%”.

On the morning of the 31st, the Chongqing Municipal Government held a teleconference on the home appliances and agricultural projects, and the policy concerning the part of the car to benefit farmers clearly stated that the Chongqing Municipal Government will use the mini-buses of 1.6 liters and below for the production in the administrative area. The mini-load truck shall be subsidized at 6% of the purchase price of the purchased automobile, and the maximum shall not exceed 3,000 yuan.

Insiders analyzed that when the country's new round of car-to-country policy is still unclear, the implementation of the Chongqing Municipal Government's implementation policy for car-enhancing policies will become the first force to promote the second season of the car to the countryside. Compared with the policy of going to the countryside in 2009, the subsidy of the Chongqing municipal government has been relaxed this year, but the specific policies and implementation rules are subject to the official announcement.

A few hours after the "automobile to the countryside" policy in Chongqing was clear, Changan Automobile released the relevant content of "2012 Chongqing Auto to the Changan Automobile to Promote the Agriculture" in the media, announced the response to the Chongqing municipal government policy, and added to the policy Changan Automobile User Subsidy.

Changan Automobile announced that after the Chongqing municipal government issued the policy of benefiting farmers, Changan Commercial will add 4% subsidy to the existing subsidies of the municipal government, that is, each vehicle can reach a maximum of 5,000 yuan per vehicle. Changan’s additional subsidy policy will follow the implementation of the municipal subsidy policy. Changan Jinniuxing, Changan Uno, New Chang'an Star 2, Changan Star S460 and other models in the Changan commercial vehicle sector are all covered by subsidies.

Yang Dayong, Changan Automobile Commercial Vehicle Business Management Department, said that Changan Commercial Vehicle has 56 sales outlets in Chongqing, 134 service outlets, 100% coverage at county level, 70% coverage in township market, and 60 local capacity in Chongqing. Ten thousand cars. Whether it is in the network, services, products or production capacity, it is well prepared for a new round of cars going to the countryside.

Data from the implementation of the automobile to the countryside policy from 2009 to 2010 show that government subsidies invested 4.97 billion yuan, driving new car consumption to reach 38.2 billion yuan. Accordingly, the Chongqing Municipal Government's new round of automobile to the countryside policy will promote the rapid increase in the consumption scale of its upstream and downstream industries, and play an active role in boosting the economy and stimulating consumption. As a leading company in Chongqing, Changan's huge subsidy policy will help local economic development, and will benefit more urban and rural micro-car users.

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