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The spread of the US subprime mortgage crisis has become more and more obvious to the Chinese automobile market. According to statistics from the China Association of Automobile Manufacturers, commercial vehicle sales fell by 10.83% month-on-month in October this year, a year-on-year drop of 9.30%, and the number of commercial vehicles continued to decline year-on-year and year-on-year. The decline in the sales volume of commercial vehicles has a close relationship with the shrinking of the SME market. With the tight funding chain, when SMEs buy commercial vehicles, the economic requirements are even more prominent.
Commercial vehicle economy inject new meaning
“When the business just started to develop, I bought a cheap light passenger to save money to save money. But after a few years of use, I discovered that oil and repair costs can be saved. It is not as good as buying a fuel-efficient and durable car. Recently, I intend to change the real economy can save the light passengers, so take a look at the auto show.†At the Guangzhou International Auto Show recently opened, a garment factory owner in Dongguan, Mr. Zhang told reporters.
There are a lot of people who come to the auto show with Mr. Zhang’s demand for buying cars. After investigation, the reporter found that due to the tight cash flow, users are paying more and more attention to the economy when purchasing commercial vehicles. However, as the demand for transportation increases, the connotation of economics is also changing. “Compared to the cost of buying a car, what we value most is the comprehensive use cost of the vehicle. Even if you spend more on buying a car with a low cost of use, it will be worth it in the long term.†Mr. Li, who runs a logistics company in Guangzhou, Told reporters.
Experts believe that the Pearl River Delta region has a relatively high degree of economic openness and strong user purchasing power, and therefore it has always acted as a “commercial vehicle test fieldâ€. "Providing a product with low overall cost of use is a trend in the development of the commercial vehicle market. This is behind the competition of the company's technical strength."
"Technology" becomes the key word for competition
In fact, the wrestle of domestic commercial vehicle companies in the technical field has never stopped, and Qingling, Nanjing Iveco and other companies with a joint venture background, has a more prominent advantage in the field of technology. At the Guangzhou Auto Show, Nanjing Iveco brought three models including Baodi Almighty, Bundy Business Travel, and Yuejin Eka. Fu Liguo, deputy general manager of Nanjing Iveco and general manager of the sales company, told reporters that building the economical core advantages of leading European technology is the common denominator of these three models. Take Baodi Almighty Series as an example, the maximum output torque of the F1C IV engine is 400N·m. The power performance of the F1C IV engine is second to none in its class, and its fuel consumption per 100 km is only 7 liters. At the same time, ZF's latest gearboxes have also greatly improved the handling of the Bodi's all-encompassing series. Both urban distribution and occupant transport have balanced performance, realizing a "one vehicle with multiple uses."
"Because of the support of the Italian side, Nanjing Iveco's products can be technically synchronized with Europe. At the same time, we have also conducted special research on the Guangdong market for several months. Therefore, we are confident that our products will sell well in Guangdong," said Fu Liguo. Guangdong has actually become a national wind vane. Products with advanced technology and low comprehensive utilization cost will surely be recognized by the market."
Industry experts stated that technological upgrading is the basis for the development of the commercial vehicle industry and an important way for China’s commercial vehicles to enhance their international competitiveness. According to reports, Iveco's leap-forward Oka technology has entered IVECO's global marketing network and will play an important role in Iveco's global strategy. Fu Liguo said that the use of European synchronized technology to enhance the economic advantages of China’s commercial vehicles will create more space for China’s commercial vehicles in the global market.