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On January 9, 2011, Nanjing Xugong Automobile Manufacturing Co., Ltd. 2011 business conference was held in Changsha, Hunan. More than 200 representatives from distributors, refitted car manufacturers and import and export companies from all over the country attended the conference. 
Luo Donghai, deputy general manager of Nanjing Xugong Automobile Manufacturing Co., Ltd., made a theme report titled Passion, Innovation, Span, and Sailing Away. XCMG will make full use of the current opportunities for XCMG to develop strategic opportunities and the strategic layout of XCMG industry, actively play professional and regional advantages, adhere to the product strategy of two points, and thoroughly implement the marketing concepts of value marketing, professional marketing, position marketing and brand marketing. , Actively out of a road of innovation and leaps.
When Mr. Wang Min, Chairman of XCMG Group, described the blueprint of Xugong Automobile, he said: “Heavy trucks are strategic products that Xugong has invested heavily and invested heavily in, and it is necessary to make great efforts to develop them. Xugonggan’s product is not a minor one, but a real one. There is also strength and ability to do well." Therefore, it is XCMG’s unswerving strategic goal to develop and grow XCMG. It is also an important support for XCMG to realize the world-class enterprise of 100 billion in 2012. In the past two years, Xugong Automobile has been making unremitting efforts around the big car and the grand blueprint for its development. In particular, in 2010, in order to develop XCMG in a broader area and at a higher level, XCMG Group has already taken the power of the entire group to plan its future large-car strategy and has made substantial progress.
In 2010, Xugong Motors, in accordance with the firm confidence and broadening ideas put forward by Chairman XU MING Group Wang Min, seized the key and strived to break through the general requirements, to cultivate the potential for sustainable development and consolidate the industrial foundation, and to grasp the market and practice the real skills internally. We have firmly grasped the product transformation and upgrading of this product, and expanded the product platform from the quasi-heavy-duty platform with a width of 2350mm to the current 2495mm heavy-duty platform, and the power of the product has also been extended to 420 hp, realizing the full range of medium to heavy trucks. cover. The product style also evolved from a Japanese single style to a unique style that integrates both Japanese refined style and European style. In order to facilitate market development, XCMG has also renamed the spectrum of its products. At present, it has formed three major product families of “Ruilong, Xiaolong trucks and special vehicles†with “Dragon†series. The main products of the products include warehouse wagons, vans, trucks, canopies, livestock vehicles, wing openers, dump trucks, tractors, lorry crane trucks, mixer trucks, tanker trucks, powder Tanker trucks, garbage trucks, etc.
2011 is the first year of the XUGO Twelfth Five-Year Plan, and it is also the year in which XCMG’s passion has spanned. XCMG will launch Xiaolong Fine World Edition in the second half of 2011. This product adopts advanced automobile body design technology from abroad. The top car design company in Asia is responsible for the design of the entire vehicle. The overall cage structure of the car body meets all 21 European latests. Regulatory requirements; CAN bus digital instruments, digital drive recorders, color reversing mirrors and other everything. Xiaolong Fine World Edition unveiled at the Shanghai BMW Exhibition in 2010 and immediately attracted intense attention from all parties. It is understood that this product can be applied to high-end products such as concrete mixer trucks, powder material transporters and medium and long-distance tractors.
The awarding ceremony for excellent sales units and individuals was held at the meeting. Three distributors and eight individuals were honored. Zhang Xiaoyi, general manager of Kunming Maohuang Automobile Sales & Service Co., Ltd. made a speech as a representative of excellent dealers. He said: After two years of hard work, the current XCMG car has a good reputation in the industry; in terms of internal management, XCMG car bold and energetic Full; in the team construction, XCMG car line lean, adequate reserves. He believes that this is a healthy development of the enterprise, is a deep-seated, promising enterprise, he is willing to work together with XCMG, a total of brilliant. The climax of the entire conference process has been repeated. The development of Xugong Auto in the past two years has encouraged dealers to participate in the conference. Many dealer representatives have signed contracts with Xugong Automobile on the spot.
In the face of the new situation, Xugong Motor Co., Ltd. faces both challenges and opportunities. Deputy General Manager Luo Donghai said: 2011 is an extremely important year for the development of XCMG. XCMG will always uphold the core values ​​of Xugong Group's responsibilities as a large office, avenue, and large scale device and the entrepreneurial spirit of rigorous, pragmatic, motivated, and innovative. It will strengthen its confidence and overcome difficulties, comprehensively enhance the competitiveness of the company and continuously improve the company's competitiveness. The efficiency and effectiveness of the project work hard to promote XCMG to enter the rapid development channel as soon as possible, and make due contribution to the Xugong Group's 2012 goal of achieving 100 billion yuan.