On October 21st, the world-famous "APEC China Year" will be held in Beijing next month. The above-mentioned auto-brand cars will be launched on behalf of the self-owned brand cars, and will become APEC's "official designated vehicles". Wiper Baling Machine,Wiping Rag Baling Machine,Wipers Compressor,Wiping Cloth Bagging Baler DILOYA GROUP CO.,LTD. , https://www.diloyamachine.com
Looking back on 2001, China held the first APEC meeting. At that time, it was still a joint venture brand car such as Audi, Mercedes-Benz and Buick GL8. With a flick of 13 years, the independent brand has successfully won the APEC official car qualification with its technological innovation, quality improvement and increasing brand influence, and it has appeared on the stage of APEC. However, it is worth mentioning that the independent brand dares to compete with the joint venture brand on the same platform, and has the courage to assume the heavy responsibility of the conference car. It also shows that the self-confidence of the self-owned brand has been greatly improved.
Quality is the first to enhance the brand image "Official designated car" represents high quality, influence, credibility, has always been a competitive high ground for car manufacturers. However, self-owned brand cars started late and the technology was weak. Some people think that autonomous vehicles are the generation of low-quality and inferior brands. For a long time, independent brands have rarely seen opportunities in high-standard official receptions. The official car market is firmly occupied by joint venture brands such as Audi and Mercedes. Now, when the independent brand landed on APEC, where is the courage?
An industry insider believes that the improvement of quality is the main reason for rebuilding confidence in self-owned brand auto companies. In the past 13 years, FAW, SAIC, BAIC, Changan, Geely, BYD and other independent brand enterprises have achieved great improvement in the integration of global resources for their own brands, as well as in technology research and development and production process improvement.
FAW Hongqi H7 atmosphere, distinguished, with independent four-cylinder supercharged series engine; SAIC Roewe 950 uses in-cylinder direct injection engine, 6-speed silk soft manual transmission gearbox, and joint venture brand cars are comparable; Beiqi Suibao born in Saab The platform uses a number of international technologies... As Dong Yang, Secretary General of the China Association of Automobile Manufacturers said: “The quality of self-owned branded car products has improved, and some products are comparable to joint venture brands.â€
Based on the quality improvement, the self-owned brand image continues to rise. Last year, JDPower Asia Pacific released the 2013 China New Car Quality Research (IQS) report, showing that its own brand has made significant progress: four brands are higher than the industry average new car quality average. QD, vice president and general manager of JDPower's global consulting services, said that the progress made by independent brands in last year's selection was not accidental. Years of research prove that the gap between independent brands and international brands is shrinking. “JDPower has been researching the quality of new cars in China since 2000. At that time, there were 396 problems with 100 Chinese self-owned brands than international brands. In 2013, this gap has been reduced to 51, and the problem has been reduced by 7 in 14 years. /8. The gap between China's own brands and international brands is shrinking, which is an indisputable fact."
"If we speculate according to this trend, it will take about 5 years. By 2018 or 2019, China's own brands will reach the same level in terms of hard quality," said Qiao Jie.
Who is my own car competition APEC
It is precisely because of the advancement of quality and the improvement of brand image that the self-owned brand car has the confidence to compete with the joint venture brand and eventually replace Audi, Mercedes-Benz, etc., and become the winner of the APEC official designated car market! Today, APEC has become a camp of its own brands, and FAW, SAIC, BAIC and other independent brands have competed.
The Red Flag sedan is known as the Chinese national car. It was seen in the major foreign affairs activities of the 1960s and 1970s. It is a national brand that the Chinese people are proud of. In the competition "APEC official designated car", it is even more indispensable. During the APEC meeting, the Red Flag H7 sedan will serve as the core model of the reception team, providing reception services for the leaders and spouses and VIPs above the ministerial level. Cui Dayong, deputy general manager of FAW Sales Co., Ltd. said that the Red Flag H7 can contribute to the APEC event, which is glory and responsibility. The Hongqi brand will not bear the heavy burden and demonstrate the strength and style of China's own brands.
On October 20th, SAIC Group's flagship models of the two major brands, SAIC Roewe 950 and SAIC Chase G10, also became the official designated vehicles for the 2014 APEC Business Leaders Summit, providing high-level leaders and participants for the APEC Summit. Quality business car service. It is understood that before the 2014 APEC Business Leaders Summit, SAIC Chase G10 has become the official designated vehicle for the 2014 APEC Trade Ministers Meeting and the 2014 APEC SME Ministers Meeting. During the two APEC meetings in Qingdao and September in Nanjing, the official designated vehicle fleet consisting of SAIC Chase G10 not only showed the international high-end conference style of the APEC conference, but also demonstrated the quality charm of China's high-end international automobile brands. .
At the same time, BAIC Group's own brand passenger cars and commercial buses including Beijing Auto, Foton Motor, and Beiqi New Energy Automobile also became the official designated vehicles for the 2014 APEC meeting, among which the new energy pure electric drive vehicles It is the first time that the official car is designated as an APEC meeting. BAIC Group provided a number of self-owned brand products including the Sic Bo D70, Futian Meng Pike Commercial Vehicle, Futian Ou Hui Bus and New Energy Pure Electric Drive Automobile for the APEC meeting. Among them, the pure electric vehicle was officially designated as the APEC conference meeting for the first time, and it was able to showcase it with the APEC international stage. It also reflected the determination of BAIC Group to develop new energy automobile industry and its self-confidence to its own products.