With the acceleration of urbanization, a number of companies have accelerated the research and development of high-end technology and launched their own high-end products one after another, putting more eyes on the green logistics market of large and medium-sized cities. All major light truck manufacturers launch high-end light trucks while opening distribution outlets in first-tier cities.

Recently, Nanjing Iveco's high-end light trucks "beyond" officially landed in Shanghai. Previously, the JAC high-end light truck N721 owned by JAC was listed in Hong Kong, China. In addition, the Nanjing Iveco dealership Yihe Jiufu dual-brand 4S shop was opened in Shanghai. Yihe Jiufu company executives stated: “The market demand for high-end light trucks is strong. At present, 'Beyond' has become a special vehicle for the Shanghai vegetable basket project. The cargo distribution service for the Shanghai vegetable basket project."

The high-end light truck market is facing expansion, which is mainly due to the accelerating process of urbanization. The demand for short-distance transport between urban areas, urban and rural areas and between cities is growing rapidly. Ni Feng, deputy general manager of Nanjing Iveco, said that with the increase in vehicle safety standards, emission regulations and fuel economy requirements, the high-end demand for light trucks will continue to grow. According to an announcement by the Ministry of Environmental Protection, since July 1, 2013, all production, import, sales, and registration of vehicle compression-ignition engines and vehicles must comply with the requirements of the National IV standard. The target scope refers directly to the inclusion of light trucks. The domestic diesel commercial vehicle sector.

In fact, high-end light trucks have shown a high growth trend. In 2005, China's high-end light trucks had an annual sales volume of about 50,000 vehicles, accounting for only about 5% of the total light truck market. At present, high-end light trucks already account for 7% to 8% of the total light truck capacity. Nanjing Iveco hopes to gain high-end market with competitive products. In view of the fact that the price of high-end light trucks is 30,000 yuan higher than that of ordinary light trucks, the major consumers are currently government departments, state-owned enterprises and some well-established self-employed and private enterprises. The future high-end light truck battle will be launched on the performance and service of competing products.



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