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In the previous two years, due to favorable policies, domestic micro-customer sales increased. In 2011, after the auto industry went out and 1.6L and below purchase tax concessions were withdrawn, will the micro-customer market in China still be as hot as in the past two years?
Judging from the production and sales estimates of micro-producers in China, 2011 will be a year of fierce competition in China's micro-market, and sales forecasts are also more rational.
It is understood that this year, FAW Jilin micro-offline is still using Jiabao as the main sales force. In the sales plan of 180,000 micro-passengers for FAW Jilin in 2011, Jiabao’s sales plan accounted for 2/3.
Changan Micro-vehicle production and sales plan in 2011 is about 1 million, an increase of less than 5% year-on-year. The reason why we did not do a higher production and marketing plan is because the work in 2011 mainly strengthened the network construction and service level, and achieved a closer coverage.
In 2011, SAIC-GM-Wuling plans to produce and sell 1.3 million vehicles, of which micro- and micro-card sales target is about 1.2 million. The reason why there is no jumping sales position is due to a rational analysis of the market. In addition, improving the competitiveness of its products, channels, and services is the focus of this year's SAIC-GM-Wuling.
With the further increase of consumer demand in the second and third-tier markets, the micro-micro market will continue to grow in 2011, and the market competition of major brands of micro-customers will be particularly fierce.