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Hubei is a “large automobile provinceâ€; at the same time, it is also a “large province of auto partsâ€. It is understood that since the Dongfeng Motor Company was built in 1969, the province has formed two automobile parts dense belts that stretch from Shiyan and Xiangfan to Wuhan along the Han River and from Yichang and Jingzhou to Huangshi along the Yangtze River. There are more than 700 auto parts enterprises in the province, of which 265 are above the scale. In 2002, the total output value of the province's auto industry was 68.5 billion yuan, of which the auto parts output value was 22.29 billion yuan, accounting for 33%.
Last year, after Dongfeng and Nissan realized comprehensive long-term cooperation and increased the level of cooperation with France's PSA Group, it brought unprecedented opportunities and challenges to the auto parts industry in Hubei: On the opportunity, only Dongfeng and Nissan's cooperation - "Dongfeng Motor "Co., Ltd." will bring 32 billion yuan worth of auto parts to Hubei every year. This is a huge auto parts "cake." Hubei, as a “water towerâ€, has advantages that cannot be matched by other provinces and cities. After challenging, Dongfeng cooperates with many world-famous multinational corporations in depth, its parts and components will be implemented with “global-oriented†procurement systems and standards. In front of this “high thresholdâ€, Hubei auto parts enterprises are facing a reshuffle and are undergoing a severe test of the survival of the fittest.
On October 20th, experts from the "Second Hubei Science and Technology Forum Hubei Province Auto Parts Industry Development Strategy Seminar" sponsored by the Hubei Provincial Government, experts were able to realize whether the auto parts industry in Hubei could be transformed from "big" to "strong". The qualitative leap made an in-depth discussion.
Must grasp the development trend of the world's auto parts industry
Chen Hongji, director of the Xiangfan Automobile Industry Office, believes that the auto parts industry in Hubei needs to “follow†the east wind and integrate into the development of the international market. First, it must understand and grasp the development trend and characteristics of the world’s auto parts industry.
He said that the development trend of the world's auto parts industry mainly has the following features: First, driven by the merger and reorganization of vehicle companies, parts and components companies are moving towards specialization and group development through various means such as mergers and acquisitions. It is the modular and systematic development of parts and components technology that requires parts and components companies to continuously cultivate their own R&D capabilities and system supply capabilities. Third, the relationship between vehicle companies and parts and components companies has undergone new changes, and parts companies have begun to share more. The development of new products and technologies is ahead of the development of complete vehicles. Fourth, in terms of organizational form, parts and components companies will be separated from vehicle companies, and will be developed towards industrialization and neutralization in the automotive market. The scale of competition in the competition, the rapid development of the pattern is the trend. He believes that with the increasingly fierce market competition in the domestic and foreign manufacturing of complete vehicles and parts and components, China, as a regional market with huge potential, is the focus of competition among major multinational corporations. In recent years, the auto parts industry in Shanghai, Jiangsu, Jilin, Tianjin, Zhejiang, Shandong and other provinces and cities has developed rapidly. The scale has been expanding and the strength has been continuously strengthened. The proportion of supporting supply shares has also increased year by year. Faced with the increasingly internationalized development trend of the domestic market, the pressure and challenges of the development of the auto parts industry in Hubei are increasing. Especially in the development process of “New Dongfengâ€, such pressure and challenges will continue to increase. Only by understanding and grasping this general situation and characteristics, can we combine the reality of Hubei, neither blindly nor humble, and establish a high-level housing development strategy and goals for the development of Hubei auto parts industry.
What is the gap between the auto parts industry in Hubei?
After more than 30 years of construction and development, what is the status quo of the auto parts industry in Hubei? Its status is compared with that of domestic and foreign companies with strong parts and components. Experts participating in the conference believe that: To realize the “big†to “strong†auto parts industry in Hubei, it is necessary to understand the “home†and to have a clear and correct understanding of oneself. “If you know yourself, you will never be able to fight.â€
Professor Jin Guodong of Huazhong University of Science and Technology said that although the auto parts industry in Hubei has certain advantages in terms of location, basis, degree of aggregation, related industries, and talents. However, we should clearly see that from the point of view of product distribution, more than 70% of the enterprises still remain at the level of supporting the medium-tonnage trucks, and the supporting proportion of car parts is less than 30%. The export rate of products is low, and the total export delivery value is less than 1% of the total output value. Many manufacturers around the same vehicle series, produce the same parts and components, repeat low-level, high-cost operations, and their production scale is roughly one order of magnitude smaller than that of similar foreign products. The backwardness of concepts, inactive mechanisms, lack of investment, extensive management, high production costs, weak technological development capabilities, and poor market adaptability are the more common problems in Hubei auto parts industry.
Going out of the misunderstanding of market opportunities
Chen Hongji pointed out sharply that Dongfeng’s striding step has brought historic opportunities for the development of Hubei auto parts manufacturing industry. However, the issue that should be emphasized at present is: Some people in Hubei think that “New Dongfeng†is headquartered in Hubei, and its production bases are mainly distributed in Shiyan, Xiangfan, and Wuhan, and they mistakenly believe that not only the opportunity belongs to themselves, but also some market products “ The "right" is also his own. Mistaking the shared opportunities in the automotive market competition as their own exclusive opportunities; thinking that in the past they had long-term support with Dongfeng, and in the future they will be of course suppliers. They will regard the development opportunities of “New Dongfeng†as their inevitable opportunities. , ignoring that he is accepting the test and selection of the market, may be eliminated at any time, and various preparations for competition lag behind. Although Dongfeng is in Hubei, Hubei Automotive Parts and Accessories Company's product supply share is less than 50% of Dongfeng's. This is a harsh reality!
Changing the Development Idea of ​​"Rebuilding Heavy Truck Components"
Experts at the conference believe that the development of the automotive parts industry in Hubei has been slow over the years, mainly because they have lost many opportunities. The fundamental reason for this is that there is a deep-rooted ideology of "heavy vehicle parts and light components" and "heavy light weight components and parts" in the mind; even in the production and sales, it has virtually formed a "fight for rice bowl" with Dongfeng. With regard to the phenomenon of "doing it dry," the relationship between "protagonist" and "supporting actor" has not been straightened. Hubei should serve Dongfeng in all directions like Changchun serving FAW and Shanghai SAIC, resulting in a benign cycle of the auto parts industry, so as to achieve the “strength and expansion†of Dongfeng and achieve its own “strengthâ€. Big".